Seoul, South Korea, May 13, 2010 –EC21.com, the world’s leading business-to-business (B2B) marketplace for global buyers and sellers, recently announced the 10th anniversary of its company website and the introduction of a new corporate identity.

EC21.com was founded in 1997 as an online trade board of the Korea International Trade Association (KITA). In 2000, EC21 Inc. was spun off from KITA. Since then, it has focused on offering global business opportunities to small and medium enterprises all over the world. The company has grown to become one of the world’s leading global B2B marketplaces, with a million members and more than four million visitors each month.

To commemorate the 10th anniversary and to become more competitive in the online B2B marketplace, EC21.com has renewed its corporate identity.

The new corporate logo with icon represents a ship sailing out to sea. It can also be interpreted as a wing flying into the sky. This new icon symbolizes the global leadership and endless imagination of EC21. The shape of globe in the EC21 name reflects the company philosophy of “Making a flourishing marketplace for companies all over the world”.

“In the next decade and beyond, we will do our best to create a flourishing global marketplace where everyone’s business can prosper. “ said Tae-Sung Kim, the executive vice president of EC21.

For More Information, Visit

http://www.ec21.com/global/news/NoticeView.jsp?actionName=view&seqno=FS00148618&searchFieldS=&searchValueS=

About EC21 Inc.

EC21 is one of the world's leading B2B e-commerce companies, connecting millions of buyers and suppliers worldwide through three major e-marketplaces: www.ec21.com, a global B2B marketplace for worldwide exporters and importers; cn.ec21.com, a Chinese-language marketplace for importers and exporters in China; and kr.ec21.com, a Korean-language marketplace for domestic traders in Korea. EC21 is headquartered in Seoul, Korea and has eight regional sales offices in mainland China and sales offices in Turkey, India, Pakistan and Belarus.

Media and Partnership inquiries, please contact:

Risa Kim,
EC21 Customer Representative
EC21 Inc, Korea
Website: www.ec21.com
Email: cscenter@ec21.com
Phone: +82-2-6000-6621